7 Inspiring Online Dating Statistics

7 Inspiring Online Dating Statistics


Every couple has the story of how they met. From high school sweethearts to one time coworkers to even strangers on a train, it’s always fascinating to see how innocently life-altering relationships can begin.

But in the 21st century, more and more couples are having the same response when asked how they first came to know each other: online.

And while it may not inspire any Shakespearean love-at-first-sight romance tales, online dating has re-written the books on how modern couples fall in love.

Don’t believe us? Take a look at these amazing statistics, and you’ll realize just how huge online dating has become:

1. In terms of revenue, online dating is the third-largest internet industry behind gaming and music sites.

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The chance to find love is something consumers have overwhelmingly demonstrated they’re willing to pay for. Annual revenue for the industry is expected to grow 7% to $1.65 billion in 2012.

2. 17% of all U.S. marriages over the past three years were with couples who met online.


The phrase “online dating” might be a bit of a misnomer; “online soul-mate finding” might be more likely. Many sites use advanced algorithms that allow people to find even better matches than they might find in real life, so it isn’t a great mystery as to why so many online couples are tying the knot.

3. One out of every five singles has tried online dating.


Think online dating is a fringe activity? Think again. With 20% of all singles having tried online dating, e-daters are everywhere.

4. Men featuring animals in their photos get the most online dates.


5. 52.4% of online dating users are male.


Having trouble finding a man, ladies? Maybe it’s because the odds aren’t in your favor. According to the 2010 census, women make up 50.9% of the general population. Try online dating, where the users are only 47.6% women.

6. Four percent of all African-Americans use the site


With over 100,000 users, BlackPeopleMeet is the 11th most popular dating site in the world. Niche sites allow users with specific preferences to narrow down their choices from the start, and make up three of the top ten most popular online dating sites worldwide.

7. Online daters find sense of humor more important in a mate than appearance.


Appearance isn’t everything. In fact, it’s not even close to the most important thing. According to an online survey, only 10% said appearance was most important, a distant third behind a good sense of humor and a shared cultural background.

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